Category Manager

Website The Coca-Cola Company

Job Description:

Lead the development of short-mid-long term growth strategies and represent business plans for FSSD portfolios across the brands in Africa, setting the agenda, vision, business objectives & financial targets: mainly in charge of the local jewels brands, but can expand its responsibility across Flavors brands.

Job Responsibilities:

  • Solid FSSD initiatives planning and execution across multiple brands, with each brand marketing calendar (e.g., products, packages, communications and promotional activities).
  • Daily on-going business operation, brand business diagnosis and holistic analysis (consumer centric, both macro & market trends, competition, package/VIS, channels, customer) as well as to manage day to day.
  • Partners with Africa cross-functional team, and external stakeholders (e.g. customers, bottlers, agencies) to develop fit for purpose consumer experiences, innovations and programs in the most effective and efficient way.
  • Manage marketing budget in alignment with brand strategy and marketing transformation & productivity guidelines.
  • Work closely with the Global FSSD community network to ensure local market dynamics are well reflected in global strategy development as well as to synergize with other markets for bigger enterprise-wise contribution with the scale, efficiency and expertise.

Job Requirements:

  • FMCG experience is an added advantage
  • Always consumer centric mindset
  • Bachelor’s degree required, MBA preferred.
  • Strategic thinker and full commitment for execution
  • 5-7 years of brand management / marketing experience. Innovation experience a plus (demonstrated ability to lead a concept from idea to shelf

Job Details:

Company: The Coca-Cola Company

Vacancy Type: Full Time

Job Location: Johannesburg, Gauteng, South Africa

Application Deadline: N/A

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